Graphic design is art with a purpose. It is an ancient art, going back past Egyptian drawings to 17,000-year-old cave images. As a term coining during the 1920s’ print industry and covering a range of activities including logo creation, postcards, flyers, web page design, posters, and brochures, it concerns visual appeal and advertising.
It includes creative and deliberate plan to take care of an issue or accomplish certain objectives, with the application of pictures, images or even words. Graphic design can utilize picture based designs involving photos, illustrations, logos and symbols, type-based designs, or a combination of both techniques. These designs can incorporate different blends of the following elements.
Lines: Lines allow designers to separate content in a layout or to guide the eyes of the viewer.
Shapes: Shapes offer a variety of ways to fill spaces creatively.
Colour: Colour, or the absence of colour, allow to influence a design amazingly and create seamless designs.
Type: Type can transform a message from mere text to a subtle work of art.
Texture: It gives a sense of a tactile surface through its visual appearance and adds a sense of depth.
There’s no one approach to design a delicate piece of art, and that is the reason there are a few categories of graphic design.
Marketing & Advertising Graphic Design: This niche takes in postcards, flyers magazine, newspaper ads, posters, banners, billboards, infographics, brochures, menus, social media ads and images for websites and blogs.
User Interface Graphic Design: It covers web page design, app design, theme design, and game interfaces.
Publication Graphic Design: Magazines books, newspapers, annual reports, and newsletters build up to publication graphic design.
Motion Graphic Design: It incorporates GIFs, trailers, animated logos, tutorial videos and promotional videos.